/ Always step 1
De Scan: know where you're leaving money on the table, and how much.
A professional audit of your sales operation. In 1-2 weeks, I map everything out and deliver an action plan with prioritized opportunities and euro value.
/ The problem
Most founders know something is wrong with their sales. They just don't know what.
You close deals, but it's not repeatable. You have tools, but nobody uses them well. You know you need structure, but where do you start?
De Scan provides the answer. Not with opinions, with data.
/ 11 Dimensions
I audit your sales operation across 11 dimensions in 5 categories
Each dimension is scored on our 5-level Sales Maturity Model — from Ad Hoc to Optimized.
Strategy
How sharp is your ICP? Does your positioning hold up?
Pipeline
How predictable is your revenue?
Marketing & Inbound
How well do marketing and sales align? How do leads come in?
Process
Do you have a documented sales process? Is it being followed?
Outbound
Do you do active outbound? With what results?
Enablement
Does your team have playbooks, scripts, training?
Customer & Retention
How do you retain customers? Is there structured account management and upsell?
CRM & Data
Do you use a CRM? How is your data quality? Which KPIs do you track?
AI & Tech Readiness
What tools do you use? How ready are you to deploy AI?
Team
Do you have the right people in the right roles?
Leadership
Who manages sales? Is there accountability?
/ Deliverables
What you get
- Sales Maturity Score across 11 dimensions (1-5) with radar chart
- Pre-assessment + 2-3 in-depth interviews (founder, sales, marketing)
- CRM & pipeline audit (or gap analysis if there's no CRM)
- AI & tech readiness check
- Top 3-5 opportunities with estimated euro value
- 30-day quick wins + prioritized 90-day action plan
- Recommendation per opportunity: DIY / with Accelr / outsource
- Live presentation of findings (never just by email)
How AI enhances this
Data analysis
AI analyzes your CRM data, website metrics and pipeline to identify patterns you'd miss manually.
Benchmarking
Compare your scores across all 11 dimensions against industry averages. With every scan, our benchmark database grows.
Opportunity detection
AI calculates the euro value of each optimization opportunity, so you prioritize based on impact.
/ Timeline
How it works
/ Week 1
- Pre-assessment questionnaire (upfront)
- Intake meeting and briefing
- Interviews with founder, sales and marketing/ops
- CRM & data analysis
- Market & competitor review
/ Week 2
- Building the scorecard
- Identifying opportunities and estimating euro value
- Prioritizing the action plan
- Live presentation of findings
My guarantee
Not satisfied? Money back. No conditions.
I can guarantee this because in 8+ years I've never seen a company where there's nothing to improve in the sales process.
/ Honest
Why paid?
Free diagnostics = conflict of interest. A doctor charges for an MRI. An accountant charges for an audit. I charge for a professional diagnosis. The deliverable has standalone value, you can immediately take action, even without a follow-up engagement.
/ FAQ
Frequently asked questions
Can I just do De Scan without any follow-up?
Yes. De Scan delivers an action plan you can immediately work with on your own. No mandatory follow-up, no commitment.
What if I already have a CRM?
Then I audit your current setup: data quality, pipeline configuration, reporting, and team adoption. Having a CRM and using a CRM well are two different things.
How do I prepare?
You'll receive a short pre-assessment questionnaire (15 minutes) to fill out upfront. Beyond that: access to your CRM (if you have one) and availability for 2-3 interviews. I handle the rest.
What is the Sales Maturity Model?
Each dimension is scored on a scale of 1 to 5: from Ad Hoc (no structure) to Optimized (scalable and self-sustaining). This is the industry standard for maturity assessments and gives you an immediate, clear picture of where you stand.
Why 11 dimensions and not fewer?
Because your sales operation consists of more than just the sales conversation. From strategy to customer retention, from CRM to AI readiness — every dimension you don't measure is a blind spot. The 11 dimensions are validated against 9 international sales frameworks and cover everything that matters.
Or email directly: tim@accelr.nl